000 00471nam a2200181Ia 4500
005 20250828043158.0
008 250826s9999||||xx |||||||||||||| ||und||
020 _a9789332518377
082 _a659.1 C626A
100 _aClow, Kenneth E.
245 0 _aIntegrated Advertising, Promotion and Marketing Communications
250 _a6th ed.
260 _aNew Delhi
_bPearson
_c2014
300 _a455 p.
690 _aMarketing
700 _aBaack, Donald E/
942 _cBK
999 _c2118
_d2118