000 00445nam a2200157Ia 4500
005 20250828043149.0
008 250826s9999||||xx |||||||||||||| ||und||
020 _a0-7494-4522-X
082 _a658.8 J685F
100 _aJolly , Adam
245 0 _aFrom idea to product: how to market innovative products and services
260 _aNew Delhi
_bKogan Page India
_c2005
300 _aviii p. + 167
690 _aNew products-Marketing
942 _cBK
999 _c1093
_d1093