Keegan, Warren J <br/><br/>
Global marketing management 

 - 7th ed. 
 - New Delhi  Prentice-Hall of India  2008 
 - xxv p. + 617 
<br/><br/><label>ISBN: </label>81-203-2066-6 
<br/><br/><label>Dewey Class. No.: </label>658.8 K24G