TY  - BOOK
AU  - Ind, Nicholas
AU  - Fuller, Clare/Trevail Charles/
TI  - Brand together: how co - creation generates innovation and re-energizes brands
SN  - 9780749463250
U1  - 658.4063 In2B 
PY  - 2012///
CY  - New Delhi
PB  - Kogan Page
ER  -