Zeithmal, Valarie A. <br/><br/>
Services Marketing: Integrating customer Focus Across the Firm 

 - 6th ed. 
 - New Delhi  McGraw Hill  2013 
 - xxxii p. + 711p 
<br/><br/><label>ISBN: </label>9781259026812 
<br/><br/><label>Dewey Class. No.: </label>658.8 Z37S