Kerin,Roger A. <br/><br/>
Strategic marketing problems: cases and comments 

 - 12th ed. 
 - New Delhi  Pearson  2011 
 - xi p. + 708 
<br/><br/><label>ISBN: </label>81-317-5531-0 
<br/><br/><label>Dewey Class. No.: </label>658.8 K455S